Video Media Strategist

Job Summary

To develop and execute comprehensive media strategies for an integrated advertising solution, the full-time Video Media Strategist will focus on video, audio, and gaming channels, managing client campaigns and collaborating with cross-functional teams to drive impactful results.

Key responsibilities

• Support holistic media planning and execution across video, audio, and gaming channels, utilizing both direct and programmatic buying methods
• Lead the end-to-end RFP process, including vendor outreach, proposal evaluation, and negotiations to secure added value
• Analyze campaign performance and provide recommendations for optimization based on data-driven insights and KPIs

Required qualifications

• Bachelor's degree in marketing, advertising, communications, business, or equivalent work experience
• 2+ years of experience managing video campaigns across TV, streaming, and online platforms
• Familiarity with media buying software such as MediaOcean (Prisma) or comparable tools
• Proficiency in Microsoft Office programs including Outlook, Excel, PowerPoint, and Word
• Self-starter with a proven ability to lead projects from inception to completion