Virtual Conversion Rate Optimization Digital Marketing Specialist

Job is Expired
Location: Nationwide
Compensation: Salary
Staff Reviewed: Thu, Oct 07, 2021

Job Summary

A human resources and financial services company is seeking a Virtual Conversion Rate Optimization Digital Marketing Specialist.

Core Responsibilities of this position include:

  • Executing and fully owning conversion rate optimization strategies
  • Establishing goals and creating appropriate reports to track progress
  • Developing journey maps across the site to evaluate conversion rates

Skills and Requirements Include:

  • 3+ years’ experience in CRO and managing high traffic websites/eCommerce platforms
  • Strong knowledge of one or more testing platforms
  • Experience with Web Analytics tools such as Google Analytics, Omniture/Adobe Analytics
  • Experience in paid media (Google Ads, Bing Ads, Programmatic Display)
  • Experience working within a complex multi-product organization
  • Ideal candidate will have a background in Account Based Marketing & B2B

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