VP Marketing

Location: Remote
Compensation: Salary
Staff Reviewed: Sun, Feb 04, 2024
This job expires in: 2 days

Job Summary

A company is looking for a VP Marketing or CMO to lead the marketing team and drive growth in the health and wellness industry.

Key Responsibilities:
  • Direct, coach, and support the marketing team to achieve growth targets
  • Develop and execute growth marketing strategies, with a focus on direct-to-consumer digital marketplaces
  • Oversee the sales and marketing strategy for various channels, including D2C, B2B, affiliates, and partnerships

Qualifications:
  • Experience growing a B2C company with revenues ranging from $5MM to $20M+
  • Background in consumer goods, supplements, alternative medicine, retail, organics, or wellness
  • Proven expertise in D2C digital marketplaces, eCommerce, and performance media acquisition
  • Strong leadership skills and ability to manage and develop a team
  • Degree or higher education level

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