VP of Demand Generation
Job Summary
Leading a high-performing team, the full-time remote VP of Demand Generation will own marketing-sourced pipeline creation, architect integrated demand generation programs, and collaborate closely with Sales to drive revenue growth.
Key responsibilities
- Own marketing-sourced pipeline creation, conversion, and efficiency, including CAC
- Architect and oversee integrated demand generation programs across various channels, including ABM
- Lead, mentor, and grow the demand generation team while ensuring alignment with pipeline goals and revenue outcomes
Required qualifications
- 10+ years of B2B SaaS demand generation experience, with at least 3+ years in a senior leadership role
- Proven track record of building and scaling demand generation teams that deliver measurable pipeline and revenue growth
- Experience in designing and executing multi-channel programs, including ABM and digital marketing
- Strong quantitative skills with the ability to use data to understand pipeline drivers
- Exceptional ability to influence at the executive level through data-backed storytelling
Complete Job Description
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