Web Analyst

Job Summary

A company is looking for a Global Web Analyst to optimize the performance of B2B websites.

Key Responsibilities

• Analyze and report on website performance, focusing on conversion rates and user engagement
• Interpret data from website tracking tools and conduct A/B testing analyses
• Collaborate with stakeholders and content teams to provide data-driven insights for optimization

Required Qualifications

• 2+ years experience in web analytics, digital marketing, or CRO roles
• Proficiency in Google Analytics (GA4), Google Tag Manager, and other web analytics platforms
• Ability to interpret web data using tools like Looker, Tableau, or Superset
• Experience with A/B testing tools such as Google Optimize or VWO
• Experience in a fast-paced, dynamic environment