Web Content Specialist

Job Summary

A company is looking for a Web Content Specialist to enhance user experience across digital platforms through effective content management and optimization.

Key Responsibilities

• Manage and optimize web content to ensure accuracy, clarity, and brand consistency
• Evaluate and improve site content for usability and accessibility, collaborating with UX designers and developers
• Monitor content performance using analytics tools and report on key performance indicators to inform strategy

Qualifications

• 2+ years of experience in web content management with a focus on user experience
• Proficiency with CMS platforms such as WordPress or Drupal
• Solid understanding of SEO, web accessibility, and UX design principles
• Familiarity with analytics tools like GA4 and Google Search Console
• Experience in a collaborative, cross-functional team environment