Web Strategist

Job Summary

A company is looking for a Web Strategist, Growth to drive web strategy and optimize online performance.

Key Responsibilities

• Drive web strategy in partnership with Growth Product and Marketing to define goals and KPIs
• Develop and implement web initiatives focused on business performance and conversion
• Collaborate with various teams to optimize website pages and user experiences

Required Qualifications

• 7+ years of experience in marketing with knowledge of web standards and optimization
• Experience in identifying target audiences and creating motivating website experiences
• Expertise in optimizing websites and conversion rate optimization
• Knowledge of web analytics and goal setting
• Bachelor's degree required