Yield and Monetization Analyst

Job Summary

Working remotely on a contract basis, the full-time Yield & Monetization Analyst will partner with the Data Science team to define audience segments, manage weekly price-floor governance, and align ad monetization strategies with broader company initiatives.

Key responsibilities

• Define and refine audience and inventory segments, translating cohorts into actionable pricing strategies
• Own and maintain a weekly price-floor governance cadence, monitoring and adjusting Unified Pricing Rules based on performance
• Monitor revenue metrics, investigate anomalies, and run A/B tests to validate floor and segment changes

Required qualifications

• 4+ years of experience in yield management, ad operations, or monetization analytics
• Demonstrated experience with audience segmentation and cohort analysis, with proficiency in SQL and BI tools
• Hands-on experience with Google Ad Manager and understanding of the programmatic advertising ecosystem
• Knowledge of hybrid monetization models and their interaction with ad revenue and user retention
• Strong communication skills to convey technical analyses to both technical and business stakeholders