ABM Platform Operations Specialist

Job Summary

To ensure the operational integrity of account-based marketing platforms, the full-time ABM Platform Operations Specialist will manage Demandbase and LinkedIn campaign operations, build and QA audiences and segments, and maintain platform documentation while working remotely from the US or Canada.

Key responsibilities

• Build and QA audiences, segments, and campaign codes in Demandbase, ensuring all configurations meet documented standards
• Support the DB1 Sales launch by managing user provisioning, onboarding, and monitoring credit consumption during the pilot phase
• Oversee LinkedIn campaign operations, including audience synchronization and performance reporting, while ensuring tag integrity across landing pages

Required qualifications

• 1-3 years of hands-on experience in ABM or marketing operations platforms, or a strong recent graduate with relevant exposure
• Experience with Demandbase preferred; familiarity with 6sense, Terminus, or HubSpot is acceptable
• Certification in marketing and sales platforms, with Demandbase certification preferred
• Working knowledge of CRM data structures and campaign-code conventions
• Demonstrated ability to produce documentation such as runbooks or SOPs