Access and Growth Strategy Director
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Job Summary
Leading the development of consumer access and digital experience strategies, the full-time salaried Access and Growth Strategy Director will oversee service line marketing initiatives to enhance patient engagement and drive system growth while working remotely.
Key responsibilities
- Develop and implement enterprise consumer access and digital experience strategies aligned with growth and performance goals
- Oversee website strategy and digital tools to improve patient navigation and conversion rates
- Lead service line marketing efforts, ensuring alignment with growth targets and market share objectives
Required qualifications
- Bachelor's Degree in Business, Marketing, Communications, Health Care Administration, or related field
- 5-6 years of progressive leadership experience
- 8-10 years of experience in consumer access, direct-to-consumer strategy, or related disciplines
- Demonstrated experience in developing enterprise-level marketing or growth strategies
- Experience in a complex, matrixed organization, preferably in healthcare or service-based sectors
Complete Job Description
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