Account-Based Marketing Manager

Job Summary

To drive marketing strategy for TrainAI, the full-time Account-Based Marketing Manager will manage account planning, develop tailored narratives and content for target accounts, and maintain reporting on key metrics while collaborating closely with sales leads.

Key responsibilities

• Conduct account research and provide insights for account planning and ABM strategy
• Develop personalized sales enablement materials and execute strategic communications for target accounts
• Maintain real-time reporting on account engagement and marketing performance metrics

Required qualifications

• 5+ years of experience in ABM or strategic account marketing for large B2B enterprise accounts
• Strong understanding of the AI industry and ability to engage in technical discussions about AI training data
• Familiarity with ABM technologies and tools such as 6Sense and Influ2
• Ability to work independently and collaboratively across various teams
• Commercially literate with experience reading sales pipelines and stakeholder maps