Account-Based Marketing Manager

Job Summary

Owning the marketing strategy for TrainAI, the full-time Account-Based Marketing Manager will partner with sales leads on account planning, create tailored narratives and content for target accounts, and maintain real-time reporting on key marketing metrics.

Key Responsibilities

• Provide insights for account planning and conduct continuous account research to inform ABM strategy
• Develop personalized sales enablement materials and maintain regular communication with sales teams for targeted campaigns
• Collaborate with marketing operations to track and report on account engagement and key performance indicators

Required Qualifications

• 5+ years of experience in ABM or strategic account marketing for large B2B enterprise accounts
• Strong understanding of the AI industry and ability to engage in technical discussions about AI training data
• Experience with ABM technologies such as 6Sense, Influ2, and Mutiny
• Ability to navigate complex sales cycles and work effectively with sales teams
• Demonstrated curiosity and adaptability in utilizing AI tools for marketing efficiency