Associate Brand Manager

Job Summary

To support the growth of a leading nutritional supplement brand, the full-time remote Associate Brand Manager will develop and execute portfolio strategies, drive innovation and commercialization efforts, and collaborate on integrated marketing campaigns.

Key responsibilities

• Develop and execute portfolio growth strategies and analyze business performance to identify opportunities
• Lead new product concepts from ideation through commercialization and manage cross-functional activities
• Collaborate with Brand Managers to create integrated marketing campaigns and develop product positioning and launch materials

Required qualifications

• Bachelor's degree in Marketing, Business, or a related field; MBA preferred
• 3+ years of experience in Brand Management, Product Management, Product Marketing, or Category Management
• Strong analytical skills with experience in syndicated market data
• Experience in new product innovation and stage-gate commercialization processes
• Demonstrated ability to lead cross-functional teams and manage multiple projects simultaneously