Associate Vice President of Media Planning
Job Summary
Driving client strategy and business growth, the full-time Associate Vice President of Media Planning will lead integrated media planning across various channels, mentor planning talent, and contribute to agency-wide initiatives in a remote environment.
Key responsibilities
- Serve as a senior strategic media lead on key client accounts, developing innovative plans that drive measurable business growth
- Partner with Analytics and channel leads to shape measurement plans and optimize against brand and performance KPIs
- Manage, mentor, and develop planning talent, ensuring a high-performing and collaborative planning culture
Required qualifications
- 12+ years of experience in agency media planning or related media leadership for national accounts
- Deep cross-channel planning experience across linear, streaming, digital, and emerging media channels
- Proven ability to translate data and audience insights into compelling strategic narratives
- Experience managing and developing senior planning talent, including Directors and future leaders
- Strong business acumen, including an understanding of operational efficiency and resource planning
Complete Job Description
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