Audience Strategy Operations Manager

Job Summary

To drive end-to-end strategy for a premier beauty retail leader, the full-time remote Audience Strategy Operations Manager will serve as the subject matter expert for audience capabilities, manage operational workflows, and oversee platform governance while collaborating with cross-functional teams.

Key responsibilities:

• Serving as the subject matter expert for audience strategy and translating campaign goals into actionable targeting recommendations
• Owning the end-to-end audience operating model and managing day-to-day workflows with external agency and tech partners
• Overseeing distribution across publisher platforms and acting as the main point of escalation for complex activation issues

Required qualifications:

• 5+ years of experience in retail media, digital advertising, audience strategy, or related fields
• Strong background in audience segmentation, identity, activation, and digital media ecosystems
• Demonstrated experience developing audience strategies using first-party data
• Proven ability to manage agency, technology, and publisher partners
• Bachelor's degree in a related discipline preferred