B2B Marketing Specialist
Job Summary
Driving B2B marketing initiatives, the full-time Marketer will develop and execute strategic marketing plans, build relationships with partners, and oversee campaign execution in the bone marrow transplant industry.
Key responsibilities
- Develop and execute data-driven B2B marketing initiatives to drive product/service adoption
- Create comprehensive annual marketing plans and oversee all aspects of marketing campaign execution
- Manage relationships with internal and external stakeholders, ensuring seamless integration of marketing strategies
Required qualifications
- Bachelor's degree in marketing or related field
- 5+ years of experience in a marketing role, including leading cross-functional project teams
- Expertise in digital marketing practices, including SEM/SEO and social media
- Experience with CRM platforms, preferably Salesforce and Pardot
- Intermediate proficiency in Microsoft Office software, including PowerPoint, Word, and Excel
Complete Job Description
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