Brand Manager

Job Summary

Driving business planning and marketing execution for the Goodnites brand, the full-time Brand Manager will leverage consumer insights and brand strategy to deliver sustainable growth while collaborating across a matrixed organization.

Key responsibilities:

• Manage P&L levers and identify marketing-driven growth opportunities
• Develop and execute consumer-inspired marketing initiatives across various channels
• Partner with cross-functional teams to align on marketing objectives and drive results

Required qualifications:

• Bachelor's degree in Marketing, Business, or a related field; MBA preferred
• 7+ years of brand management or related marketing experience, preferably in CPG
• Strong experience in brand planning and digital marketing strategies
• Proven ability to influence and lead in a matrixed organization
• Demonstrated experience in coaching and developing talent