Brand Manager for HealthLeaders Exchange
Job Summary
Experienced marketers will find a full-time remote opportunity as the Brand Manager for HealthLeaders Exchange, responsible for leading the strategy, growth, and performance of the platform while enhancing community engagement and executive programming.
Key Responsibilities
- Own the overall strategy and operating model for the HealthLeaders Exchange platform, ensuring seamless integration between live events and digital community engagement
- Build and retain a highly engaged community of healthcare executives, partnering with various teams to grow membership and increase participation
- Lead cross-functional collaboration to enhance member experiences and sponsor interactions, utilizing data to drive improvements and align team goals
Required Qualifications
- 5+ years of experience in executive communities, events, B2B media, or related fields
- Proven experience managing communities that integrate in-person and digital engagement
- Strong project and program management skills with experience working with senior executives
- Ability to lead cross-functional teams without direct authority and drive member engagement and retention
- Comfort using data and KPIs to inform decision-making and strategy development
Complete Job Description
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