Business Analyst, Digital Experience
Job Summary
To enhance the digital client journey, the full-time remote Business Analyst, Digital Experience will gather and translate business requirements into user stories, manage website content updates, and conduct User Acceptance Testing (UAT) while collaborating with marketing and engineering teams.
Key responsibilities
- Partner with the Sr Manager of Digital Experience to translate business needs into detailed user stories and maintain the engineering backlog
- Implement marketing campaigns and manage online video content, ensuring accurate metadata and publication readiness
- Create reports to track user behaviors and derive insights for growth, while analyzing customer feedback for actionable enhancements
Required qualifications
- 3+ years of experience as a Business Analyst, Systems Analyst, or Digital Product Coordinator in a relevant environment
- Direct experience with ticketing systems (Jira, Asana), Content Management Systems, and reporting tools (Mixpanel)
- Proven experience writing user stories and executing UAT protocols across marketing and engineering teams
- Familiarity with subscription models or health and wellness platforms is a plus
- Exceptional analytical skills with a detail-oriented approach to breaking down complex business requests
Complete Job Description
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