Business Marketing Specialist

Job Summary

To support a growing ecosystem, the full-time Business Marketing Specialist will manage co-marketing and go-to-market efforts, collaborating with internal teams and external partners to create compelling narratives and high-quality campaigns in a remote environment.

Key responsibilities

• Collaborate with GTM and content teams to identify marketing opportunities and prioritize upcoming launches
• Develop and execute joint marketing campaigns, including case studies, social activations, and other content
• Track campaign performance, define success metrics, and leverage insights for future initiatives

Required qualifications

• 5+ years of experience in business marketing, partner marketing, or a related field, preferably in crypto or financial services
• Strong understanding of the crypto ecosystem and ability to engage with both crypto-native and traditional businesses
• Proven experience managing integrated GTM campaigns from planning to execution
• Exceptional writing and editing skills with the ability to distill complex information into clear content
• Highly organized and capable of managing multiple concurrent workstreams with minimal oversight