Consumer Insights Lead
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Job Summary
Owning the research agenda for Airbnb.org, the full-time Consumer Insights Lead will manage brand and marketing research, support community engagement initiatives, and serve as a liaison to the broader research team while working remotely.
Key Responsibilities:
- Own the Airbnb.org research roadmap and prioritize research needs with the leadership team
- Lead brand, marketing, and program research to understand engagement and measure campaign effectiveness
- Run quarterly brand tracking for hosts and guests, translating findings into actionable insights for organizational goals
Required Qualifications:
- 10+ years of consumer insights experience, preferably in brand, marketing, or reputation research
- Experience with mission-driven, nonprofit, or corporate reputation clients is a strong plus
- Expertise in qualitative and quantitative research methods, including familiarity with AI-powered tools
- Strong project and vendor management skills, including budget oversight across multiple projects
- A degree in research, marketing, or social sciences
Complete Job Description
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