Content Marketing Senior Manager

Job Summary

Owning the content strategy and editorial calendar, the full-time remote Content Marketing Senior Manager will build a segmented content library, write and produce various formats, and track content performance to drive qualified leads for auto repair shops.

Key responsibilities

• Develop and manage the content strategy and editorial calendar, ensuring alignment with business goals
• Write, edit, and produce diverse content formats while auditing and optimizing existing materials
• Track and report on content performance metrics, including rankings and conversion rates

Required qualifications

• 6+ years in product marketing within a B2B SaaS or technology company
• Proven experience in conducting market discovery and translating insights into actionable strategies
• Demonstrated ability to manage and develop product marketers and establish operational standards
• Strong writing skills with the ability to communicate complex ideas clearly across various organizational levels
• Experience in building competitive intelligence and differentiated messaging for market segments