Creative Strategist
Job Summary
To support a growing portfolio of consumer brands, the full-time remote Performance Creative Strategist will study customer insights, develop compelling creative concepts, and build a creative testing roadmap while leveraging AI tools for efficiency.
Key responsibilities
- Build and maintain the creative testing roadmap for Meta
- Research customers, competitors, and market trends to develop new creative concepts
- Review creative performance with media buyers and iterate on winning concepts
Required qualifications
- Experience creating ads with a spend of $100K+ in a single month
- Strong understanding of direct-response psychology and customer pain points
- Ability to write for different awareness levels and separate strong concepts from ineffective ads
- Comfortable using performance data to inform creative decisions
- Proficient in utilizing AI for research, ideation, and production without compromising quality
Complete Job Description
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