Customer Lifecycle Marketing Manager
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Location: Remote
Compensation: Salary
Reviewed: Tue, Nov 10, 2026
This job expires in: 30 days
Job Summary
Owning customer retention through the renewal decision, the full-time Customer Lifecycle Marketing Manager will develop retention programs, analyze churn signals, and create customer value messaging while working remotely.
Key responsibilities
- Develop and execute retention programs for at-risk customers and renewal cohorts
- Define and operationalize churn and retention signals to trigger targeted engagement
- Create customer value messaging and retention narratives to support renewal conversations
Required qualifications
- 5+ years of experience in lifecycle marketing, customer marketing, or retention marketing in B2B SaaS
- Experience building retention programs and risk-based engagement strategies
- Strong analytical and stakeholder management skills
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