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Customer Lifecycle Marketing Manager

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Location: Remote
Compensation: Salary
Reviewed: Tue, Nov 10, 2026
This job expires in: 30 days

Job Summary

Owning customer retention through the renewal decision, the full-time Customer Lifecycle Marketing Manager will develop retention programs, analyze churn signals, and create customer value messaging while working remotely.

Key responsibilities
  • Develop and execute retention programs for at-risk customers and renewal cohorts
  • Define and operationalize churn and retention signals to trigger targeted engagement
  • Create customer value messaging and retention narratives to support renewal conversations
Required qualifications
  • 5+ years of experience in lifecycle marketing, customer marketing, or retention marketing in B2B SaaS
  • Experience building retention programs and risk-based engagement strategies
  • Strong analytical and stakeholder management skills

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