Customer Marketing Manager

Job Summary

Experienced in B2B customer marketing, the remote Customer Marketing Manager will manage client advocacy programs, build impactful case studies, and collaborate cross-functionally to enhance client success stories and strengthen market credibility.

Key responsibilities

• Identify and activate new logo and project wins by partnering with sales and account management teams
• Build high-impact case studies and client stories to showcase client successes across various platforms
• Develop and manage structured customer advocacy programs to recruit and nurture client advocates for various engagements

Required qualifications

• Proven experience in a B2B Customer Marketing, Advocacy, or Reference Management role
• Experience working in enterprise services, SaaS, or technology environments
• Demonstrable track record of building and managing client case study and reference programs
• Strong stakeholder management skills, including navigating client approvals and sensitivities
• Excellent written communication skills with strong commercial judgment