Customer Marketing Manager
Job Summary
To enhance customer relationships, the full-time Customer Marketing Manager will create and execute campaigns for product launches, manage customer advocacy programs, and coordinate communications remotely.
Key responsibilities
- Plan and execute customer campaigns for product launches, ensuring effective messaging and adoption strategies
- Produce and manage the monthly customer newsletter, tracking engagement to optimize content
- Oversee the Innovation Council, recruiting participants and matching them with product testing opportunities
Required qualifications
- 3-5 years of experience in customer marketing, customer advocacy, or a similar role, preferably in B2B SaaS
- Proven experience running campaigns for product launches or feature adoption
- Strong writing skills to translate product messaging into customer-facing communications
- Familiarity with marketing automation and CRM tools, such as Salesforce; experience with Pendo and review platforms is a plus
- Organizational skills to manage multiple programs simultaneously and comfort with data reporting
Complete Job Description
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