Demand Generation Marketing Manager
Job Summary
Seeking a hands-on Demand Generation Marketing Manager, this full-time remote position will plan, execute, and optimize marketing programs to generate awareness, qualified leads, and pipeline growth for software as a medical device (SaMD) solutions.
Key responsibilities
- Plan, launch, and optimize multi-channel campaigns to generate qualified leads and support sales
- Track, analyze, and report on funnel performance, recommending improvements based on data
- Manage HubSpot administration, including CRM configuration, lead scoring, and workflows
Required qualifications
- 5+ years of B2B demand generation and marketing operations experience in healthcare or medical devices
- Strong hands-on experience with HubSpot, including workflows and reporting
- Proven track record in building and running campaigns that produce measurable pipelines
- Experience with website management, SEO, and content production
- Experience managing freelancers, agencies, and vendors
Complete Job Description
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