Demand Generation Specialist
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Job Summary
To support a growing cybersecurity marketing team, the remote Contract Demand Generation Specialist will plan and execute marketing strategies for the US market, manage social media, and drive content strategy to enhance brand visibility and lead generation.
Key responsibilities:
- Plan and execute US market-focused marketing strategies, emphasizing B2B SaaS positioning
- Develop and manage social media strategies, engaging with the online community across relevant platforms
- Drive content strategy for digital marketing initiatives, ensuring consistent brand messaging and collaboration with design teams
Required qualifications:
- Bachelor's or Master's degree with 4+ years of experience in B2B IT/SaaS marketing, particularly in the cybersecurity sector
- Hands-on experience with AI tools such as Claude and NotebookLM
- Proven experience managing B2B social media platforms like LinkedIn and Twitter (X)
- Strong analytical skills with proficiency in Google Analytics, Google Search Console, SE Ranking, and SEMrush
- Experience planning and tracking integrated digital marketing campaigns targeting US audiences
Complete Job Description
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