Digital Analytics Associate
Job Summary
To support the university's communications strategy, the full-time Digital Analytics Associate will develop and implement tactical communications plans, manage media analysis and reporting, and produce various communication materials while working remotely.
Key responsibilities
- Generate and recommend creative communication approaches and serve as a subject matter expert for multiple communication vehicles
- Conduct data-gathering and media analysis, providing insights and recommendations for brand monitoring and reputational risk management
- Lead the development and execution of marketing strategies, including external media planning and digital advertising efforts
Required qualifications
- Bachelor's Degree in a related field
- Four years of related experience
- Experience with media analysis and reporting tools
- Strong familiarity with AI capabilities and data visualizations
- Intermediate proficiency in campaign management, content marketing, and editing
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