Digital Marketing Channel Manager
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Job Summary
To enhance patient access to mental health care, the full-time remote Digital Marketing Channel Manager will manage affiliate and creator/influencer programs, negotiate placements on paid listicles, and build strong partnerships while focusing on channel scale and cost efficiency.
Key responsibilities
- Get Headway featured on relevant paid listicles and negotiate placement terms
- Earn spots in organic listicles through outreach and strong publisher relationships
- Build and manage the creator and influencer program, overseeing sourcing, contracts, and payouts
Required qualifications
- Hands-on experience with affiliate, listicle, and creator/influencer programs, particularly on platforms like Impact
- Proven ability to manage both scale and cost efficiency in marketing channels
- Strong relationship-building skills with publishers, creators, and partners
- Understanding of incrementality measurement in marketing channels
- Experience in partnerships within healthcare or regulated categories is a plus
Complete Job Description
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