Digital Marketing Operations Manager
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Job Summary
Managing CRM operations remotely, the full-time salaried Digital Marketing Operations Manager will oversee email and SMS campaigns, coordinate the creative development process, and maintain the social media calendar while seeking innovative solutions to enhance marketing effectiveness.
Key responsibilities
- Build, schedule, and monitor email and SMS campaigns in Braze and Twilio, managing vendor relationships and performance
- Oversee the creative development process from request to launch, ensuring clear timelines and approvals
- Schedule and manage social media campaigns, maintaining a content calendar and reporting on performance
Required qualifications
- Bachelor's degree or equivalent combination of education and experience
- 5+ years of digital marketing experience, specifically in email and SMS marketing
- Hands-on experience with marketing automation tools, preferably Braze and Twilio
- Working knowledge of HTML and CSS for email campaign development
- Experience with social media scheduling tools such as Hootsuite and Later
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