Digital Marketing Specialist
Job Summary
Supporting digital marketing campaigns, the full-time remote Digital Marketing Specialist will manage e-commerce campaign execution, optimize paid media strategies, and conduct SEO analysis to enhance performance across various channels.
Key responsibilities:
- Assist in building and launching paid media campaigns while optimizing e-commerce strategies
- Conduct keyword research and SEO audits to identify content opportunities and improve site performance
- Pull and maintain reports on PPC and SEO performance, ensuring accurate tracking and analysis
Required qualifications:
- BA/BS in Marketing, Business, Communications, or related field (or equivalent experience)
- 2+ years of experience in digital marketing, particularly with e-commerce campaigns
- Familiarity with Google Analytics and paid advertising platforms (e.g., Google Ads, Meta)
- Basic knowledge of SEO tools such as SEMrush or Moz
- Experience with Excel or Google Sheets for reporting purposes
Complete Job Description
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