Digital Marketing Specialist
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Job Summary
Building and optimizing lead-generation campaigns across Google, Meta, and ChatGPT Ads, the full-time Digital Marketing Specialist will manage high-volume projects remotely while utilizing AI tools for creative production and campaign enhancements.
Key responsibilities:
- Develop and optimize lead-generation campaigns across multiple advertising platforms
- Enhance cost per lead, conversion rates, and lead quality through strategic adjustments
- Create ad creatives using AI tools and Canva, while troubleshooting campaign issues
Required qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field
- 2+ years of experience in paid digital advertising and campaign execution
- Hands-on experience with Google Ads and Meta Ads Manager
- Proficiency in using design tools like Canva for ad creative production
- Experience utilizing AI tools for creative and production purposes
Complete Job Description
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