Digital Marketing Specialist
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Job Summary
Supporting TMS' digital presence, the full-time Digital Marketing & Communications Specialist will manage website content, social media, email campaigns, and sales materials while collaborating closely with the sales team to enhance brand awareness and lead generation.
Key Responsibilities
- Develop and update sales enablement materials, including proposals and case studies, in partnership with the sales team
- Maintain and optimize website content to improve visitor engagement and conversion rates
- Plan and execute a weekly social media calendar, focusing on content that highlights company milestones and events
Required Qualifications
- Bachelor's degree in marketing, communications, business, or a related field
- Two plus years of hands-on digital marketing, ecommerce, or communications experience
- Experience with content management systems (CMS) and familiarity with A/B testing and web analytics
- Proficiency in using email marketing platforms and design tools
- Comfort with AI tools for content creation and workflow improvement
Complete Job Description
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