Digital Media Strategist
Job Summary
To support client delivery, the remote Digital Media Strategist will develop and manage digital media campaigns across multiple platforms, collaborating with account management and media buying teams while focusing on campaign optimization and performance analysis.
Key responsibilities
- Collaborate with account management and media buying teams on clients' media strategies
- Create, present, and execute digital media marketing strategies, including UTM tracking setup
- Analyze results data to ensure campaigns meet or exceed performance goals
Required qualifications
- Bachelor's degree in marketing or a related field
- 1-2 years of experience in traditional and digital marketing
- Experience at an advertising agency managing retail clients and working with DSPs is a strong plus
- Proficient in Microsoft Excel and PowerPoint
Complete Job Description
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