Digital PR Specialist
Job Summary
To support digital PR initiatives, the full-time Digital PR Specialist will conduct research, build media contact lists, execute outreach, and assist with performance reporting in a remote environment.
Key responsibilities
- Execute digital PR and Reddit strategies tailored to client goals, including brand awareness and engagement
- Support outreach to media, bloggers, and influencers to earn mentions and high-quality coverage
- Track and analyze campaign performance using analytics tools to optimize strategies for improved ROI
Required qualifications
- Bachelor's degree in communications, marketing, or a related field
- 1-2+ years of experience in media relations and social media, either in-house or at an agency
- Proven experience creating social media content and successfully pitching media
- Understanding of digital marketing trends and online business dynamics
- Proficiency in Microsoft Word, Excel, and PowerPoint
Complete Job Description
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