Director of Analytics

Job Summary

To lead and scale the data and analytics function across Scale Media, the full-time remote Director of Analytics will manage the company's analytics strategy, oversee marketing measurement and financial forecasting, and ensure data accuracy while mentoring the analytics team.

Key responsibilities

• Develop and own the companywide analytics strategy aligned with business goals, partnering with executive leadership to meet data needs
• Manage marketing measurement frameworks, including experimentation design and retention analytics, ensuring data pipelines are accurate and ready for analysis
• Lead the analytics organization, defining the data engineering roadmap and fostering a collaborative, data-driven culture

Required qualifications

• 8+ years of experience in data analytics with progressive leadership experience managing analytics teams
• Proven track record in end-to-end analytics for marketing-driven or DTC/ecommerce businesses
• Deep expertise in marketing measurement, incrementality, and financial forecasting
• Strong technical skills in SQL, Python, and experience with modern data stacks like Snowflake
• Experience designing dashboards and visualizations using BI tools such as Tableau or Sigma