Director of B2B Marketing
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Job Summary
Seeking a strategic and performance-driven Director of B2B Marketing, this full-time remote position will manage B2B marketing for clients, focusing on developing integrated marketing plans, leading paid and organic strategies, and optimizing performance to drive results.
Key Responsibilities
- Serve as a senior strategic partner for a portfolio of B2B clients, providing marketing strategy and counsel
- Lead strategy across paid and organic B2B channels, overseeing media strategies and guiding audience targeting
- Analyze campaign performance to identify trends and optimize strategies for improved engagement and ROI
Required Qualifications
- 10+ years of experience in B2B marketing with significant agency experience
- Demonstrated expertise in both paid and organic marketing strategies
- Strong understanding of B2B buyer journeys and marketing funnels
- Proven experience managing B2B clients and senior-level stakeholders
- Strong analytical skills to translate marketing performance into actionable insights
Complete Job Description
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