Director of Brand Marketing
Job Summary
As a full-time Director of Brand Marketing, the successful candidate will lead the strategic vision and activation of the Alliance Animal Health brand, focusing on brand strategy, recruitment marketing, and brand-forward events, while working remotely.
Key Responsibilities
- Own and evolve the strategic vision and positioning for the Alliance Animal Health brand across various channels and audiences
- Develop and execute recruitment marketing strategies to enhance employer branding and attract candidates
- Lead the planning and execution of brand-forward events, including the signature VetTalks series
Required Qualifications
- Bachelor's degree in Marketing, Communications, Business, or a related field; MBA or advanced degree is a plus
- 8+ years of experience in brand management, integrated marketing, or employer branding
- Demonstrated experience in owning brand strategy and executing integrated programs
- Proven ability to influence senior leaders and align cross-functional stakeholders
- Experience in planning and executing events, with a focus on experiential marketing
Complete Job Description
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