Director of Growth

Job Summary

Leading paid acquisition strategy and performance, the full-time salaried Director of Growth will manage growth initiatives across Meta, Google Search, and other channels while optimizing customer acquisition efficiency and collaborating with cross-functional teams in a remote environment.

Key responsibilities

• Own and execute paid acquisition strategy across various channels, including Meta and Google Search
• Develop and optimize media buying systems, including campaign structure, budget allocation, and audience strategy
• Enhance acquisition economics through analysis of CAC, MER, ROAS, and other performance metrics

Required qualifications

• 7-10+ years of experience in growth leadership or performance marketing at scaled DTC brands
• Proven expertise in managing significant paid media budgets, particularly across Meta and Google
• Strong analytical skills with a focus on performance data and attribution models
• Hands-on mentality with a desire to engage directly in campaign performance and optimization
• Experience in cross-functional collaboration with teams such as Creative, Ecommerce, and Analytics