Director of Growth Marketing

Job Summary

Leading a team of channel experts, the full-time remote Director of Growth Marketing will manage the demand generation strategy, focusing on paid media, website optimization, and lifecycle marketing to drive business impact and enhance market presence.

Key responsibilities

• Own and lead the paid media budget and team across various channels, optimizing investments and measuring performance
• Collaborate with the Growth Product team to enhance onboarding and activation through thoughtful testing and design
• Manage the marketing strategy for the company website, improving conversion rates and organic presence through SEO and AI-driven discovery

Required qualifications

• 5-7 years of experience in demand generation or growth marketing with a proven track record of managing multi-million-dollar budgets
• Strong analytical skills with expertise in marketing analytics, web optimization, and paid acquisition
• Experience in high-velocity SMB or consumer business models, not limited to account-based marketing
• Proficiency in using AI tools in marketing strategies and a keen interest in AI's impact on search and discovery
• Demonstrated ability to build and develop high-caliber growth marketing teams