Director of Growth Marketing

Job Summary

As the founding leader of the Growth & Product Marketing function, the remote Director of Growth Marketing will own product positioning, develop go-to-market strategies, and create sales enablement resources to support a global marketplace.

Key responsibilities

• Own product positioning and messaging, translating product capabilities into compelling value propositions
• Develop and execute go-to-market strategies for product and feature launches to drive awareness and adoption
• Design and manage sales enablement materials for the Outreach team to improve win rates and consistency

Required qualifications

• Proven experience as a product marketing leader, with a track record of building scalable programs from scratch
• Strong skills in translating product capabilities into audience-facing narratives and positioning
• Experience in sales enablement, equipping teams with tools and training that enhance performance
• Data-driven mindset with the ability to measure success through KPIs and drive continuous improvement
• Exceptional cross-functional collaboration skills, influencing across Product, Sales, and Marketing teams