Director of Integrated Marketing

Job Summary

To drive growth in a remote setting, the full-time salaried Director of Integrated Marketing will manage enterprise and account-based marketing strategies, lead a marketing team, and oversee integrated campaigns to enhance customer engagement and retention.

Key responsibilities

• Build and lead enterprise and account-based marketing strategies in collaboration with the CMO and Sales leadership
• Lead, coach, and develop team members across demand generation and field marketing, ensuring high-quality campaign execution
• Oversee the end-to-end management of integrated marketing campaigns, aligning messaging, creative, and performance metrics

Required qualifications

• 8+ years of progressive B2B marketing experience, preferably in high-growth SaaS and HealthTech
• 4+ years of experience leading teams or complex cross-functional marketing programs
• Demonstrated success in building enterprise and account-based marketing programs
• Proven ability to connect marketing activities to account progression and revenue growth
• Familiarity with Salesforce, HubSpot, Google Analytics, and other marketing technology platforms