Director of Marketing Operations

Job Summary

Owning the marketing operations strategy, the full-time Director of Marketing Operations will manage systems architecture, lead lifecycle definitions, and data integrity while collaborating with marketing and revenue leadership in a fully remote environment.

Key responsibilities:

• Own the marketing operations roadmap and prioritize tasks against marketing and revenue goals
• Ensure data integrity between HubSpot and Salesforce, resolving discrepancies in marketing and sales reporting
• Manage the end-to-end lead lifecycle, establishing definitions and maintaining alignment between marketing and sales teams

Required qualifications:

• 7+ years of experience in marketing operations or revenue operations, including at least 2 years in a managerial role
• Deep hands-on experience with marketing automation platforms and CRMs, preferably HubSpot and Salesforce
• Proven experience in designing lead lifecycle and qualification models with cross-functional agreement
• Strong analytical skills with a focus on data quality and integrity across multiple sources
• Bachelor's degree or equivalent experience