Director of Media Planning
Job Summary
Leading a team of media planners and buyers, the full-time remote Director of Media Planning will develop integrated, performance-driven media strategies for complex B2B clients, translating business objectives into actionable media plans across various channels.
Key responsibilities
- Lead the development of integrated media strategies and plans for complex B2B clients
- Define the role of each media channel throughout the buyer journey to ensure cohesive strategies
- Coach and develop a team of media planners and buyers to enhance the strategic quality of their work
Required qualifications
- Eight or more years of experience in media strategy, planning, or integrated media, preferably in an agency environment
- Strong experience in developing B2B media strategies for complex or enterprise clients
- Deep knowledge of digital and offline media planning, including programmatic, display, and video
- Experience leading and mentoring media professionals
- Strong analytical skills with the ability to interpret media performance and recommend optimizations
Complete Job Description
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