Director of Omnichannel Marketing
Job Summary
Leading a global omnichannel marketing strategy, the full-time salaried Director of Omnichannel Marketing will manage integrated channel strategies, oversee demand generation efforts, and collaborate with cross-functional teams in a fully remote capacity.
Key Responsibilities
- Define and lead the global omnichannel marketing strategy across priority audiences and markets
- Oversee demand generation and engagement strategies across various channels including paid media and DRTV
- Lead strategic relationships with external agencies and manage budgets for marketing initiatives
Required Qualifications
- Bachelor's degree in Marketing, Business, Communications, or related field
- 10+ years of marketing experience with significant omnichannel and demand generation leadership responsibility
- Direct-response television (DRTV) experience, including strategy and production
- Experience in a regulated medical device environment overseeing legal and regulatory reviews
- Proven success in leading integrated marketing programs across multiple audiences and channels
Complete Job Description
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