Director of Paid Search
Job Summary
Seeking a strategic and data-driven Director of Paid Search to shape and execute paid search strategies for EDU clients in a remote, full-time capacity, focusing on client strategy, performance ownership, and data analysis to drive measurable business outcomes.
Key responsibilities
- Translate client business goals into comprehensive search strategies across Google and Microsoft Ads
- Oversee end-to-end execution of paid search campaigns, ensuring performance outcomes meet KPIs
- Deliver data-driven performance reports and insights, recommending optimization strategies based on analysis
Required qualifications
- 8-12+ years of relevant paid search experience
- Hands-on experience managing monthly budgets of $500k or more
- Experience optimizing for full funnel outcomes specifically for EDU clients
- Proficiency in account planning, including budget allocation and audience strategy
- Strong analytical skills to interpret data and drive strategic decisions
Complete Job Description
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