Director of Performance Marketing
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Job Summary
Hands-on and detail-driven, the full-time Director of Performance Marketing will build and manage a performance marketing engine to attract qualified business owners through various digital channels while working remotely.
Key responsibilities
- Run day-to-day performance marketing and digital channel execution, building a strong team as the channel mix matures
- Own paid acquisition strategies across search, display, paid social, and retargeting, while improving customer acquisition cost and channel ROI
- Collaborate with Product and Sales teams on activation experiments, onboarding flows, and define growth KPIs for acquisition and revenue
Required qualifications
- 8+ years of experience in growth, digital, or performance marketing, preferably in fintech or B2B SaaS
- Proven experience managing teams or agency partners and building strong marketing capabilities
- Hands-on expertise in SEO, paid acquisition, and website optimization
- Strong analytical skills with a data-driven approach to marketing strategies
- Technical fluency with modern marketing and analytics tools
Complete Job Description
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