Director of Product Marketing
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Job Summary
To lead a series of upcoming product launches, the full-time remote Director of Product Marketing will manage go-to-market strategies, equip sales teams with essential tools, and refine messaging to ensure alignment with physician needs and market trends.
Key Responsibilities
- Own and coordinate each go-to-market launch, including messaging, timelines, and internal readiness
- Develop and enhance the sales discovery and demo process, creating essential materials for sales representatives
- Maintain and evolve product positioning and messaging to reflect new capabilities and market demands
Required Qualifications
- 8+ years of experience in product marketing, preferably in B2B SaaS, health tech, or diagnostics
- Proven ability to manage product launches and create effective marketing materials
- Experience with AI tools to streamline marketing processes
- Strong writing skills with a focus on clear and specific communication
- Familiarity with genomics, biomarkers, and clinical data
Complete Job Description
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