Director of Upstream Marketing
Job Summary
Owning the global product portfolio strategy, the full-time Director of Upstream Marketing will manage the pipeline of new products, define market needs, and guide products from concept through development to launch readiness in a remote setting.
Key responsibilities
- Lead the multi-year global product portfolio strategy and roadmap, assessing performance and recommending investment decisions
- Identify unmet needs through market analysis and customer engagement, translating insights into product requirements for R&D
- Define global launch strategies and ensure seamless handoff to Downstream Marketing and Sales for commercialization
Required qualifications
- Bachelor's degree in business, engineering, or life sciences; MBA or advanced degree preferred
- 10+ years of medical device marketing experience with significant upstream responsibility, preferably in neuromodulation or spine
- Proven track record of leading multiple products from concept to launch as the upstream marketing lead
- Experience with design control and phase-gate development processes, collaborating effectively with R&D
- Strong skills in market modeling, business case development, and financial analysis
Complete Job Description
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